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Channel Sales Manager

Date: Jun 9, 2022

Location: Remote, US

Company: Syniti

Syniti is an innovative, global leader in Enterprise Data Management. With smart and powerful resources like our award-winning software platform and premier consultants, Syniti helps the world’s top enterprises create unique advantage and value with their data. Whether the goal is bringing new products to market faster, accelerating time-to-value for a new ERP system or corporate acquisition, powering new AI/ML initiatives, or increasing profitability by eliminating inefficiencies, Syniti ensures your business’s data is a high-performing and trusted asset. Syniti is also a preferred data solution used by the world’s top system integrators, and a portfolio company of BridgeGrowth Partners LLC. Headquartered in Boston, Massachusetts with offices in 25 countries around the world, Syniti operates in all global regions and industry verticals, and maintains a 100% client success rate across thousands of complex data projects and initiatives.


The role

We are seeking an experienced Channel Sales Manager to operate in the data management arena, leading the relationship with strategic resellers, partners, and application ecosystems. The role is predominately focused on generating new business through channel relationships, adding new organizations to our channel network, and expanding relationships within the existing channel network.

[ This role has been designated as a remote position allowing qualified talent throughout the listed country to be considered for the opportunity. ]


What you will do

  • Channel Management - Critical skill sets and experience include understanding of enterprise software sales, ability to create lasting and trusting relationships internally and externally, executing in a force multiplier capacity, and working in a positive and collaborative team environment. This requires managing relations on a multi-level scale, from senior executives to sales managers.
  • Business Planning – Responsibility includes developing suitable strategy, messaging, and positioning to support respective business and pipeline objectives in close cooperation with the appointed strategic partner. Support Partner’s focused engagements (offerings, opportunity management, etc.). Ensure consistent reporting on the execution of the business plan to Syniti’ s Senior Management team
  • Business Development - Develop and execute business development programs to drive software and services pipeline through Strategic Partners. Support any demand generation initiatives and events driven together with our Strategic Partners. This consultative engagement requires you to build a foundation on which to harvest future business opportunities.
  • Channel Enablement – Work with internal Syniti departments (Product, Value Engineering & Marketing) to ensure channel members are adequately enabled on Syniti’ s portfolio messaging and value proposition.
  • Opportunities Support - Support sales opportunities through the orchestration of Syniti and Strategic Channel resources.  Collaborate with and support sales management on close strategy.
  • Program Management - Follow a disciplined approach to maintaining information in CRM (contacts, target accounts, leads, etc.). Ensure consistent reporting to Senior Management.


What it takes

  • 5+ years of channel sales experience in the software or technology space
  • Knowledge and experience working with:
    • Resellers
    • Distribution Partners like TD Synnex
    • Partner ecosystems like the Salesforce AppExchange and SAP App Center.
  • Strong entrepreneurial attitude, self-driven and motivated
  • Demonstrable track record in sales, business development and channel sales roles
  • Experience in partner onboarding, commercial negotiations and channel driven sales
  • Relationship driven with strong interpersonal & communication skills
  • Executive presence and ability to build credibility with partner executives
  • Solid technical knowledge of data focused software solutions and technologies.


What we offer

  • Trust that you are good at what you’re doing. At Syniti you will find a supportive environment and access to learning tools, but micromanagement is not our thing.
  • Growth. We are growing rapidly and steadily solving the biggest challenges enterprise companies are faced with today. There was never a better time to join and grow with us. Most importantly you will have the chance to shape our journey and share in our success story.
  • Support. We all rely on each other and enable each other to be successful. You won’t stand alone.
  • Curiosity and genuine interest in you. We all have our different stories, all equally fascinating with each depicting a different journey and we want to hear them all.
  • Recognition. We are the sum of individual achievements and we always take the time to celebrate them.
  • An open organisation. Hierarchies are not our thing and access is something we make sure of across the board. We are a family where everyone is just as important, everyone’s work is seen and ideas valued.


Syniti is proud to be an equal opportunity employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

Nearest Major Market: Eugene